Bike Fort Collins is a cycling non-profit promoting safe streets and biking for all
Trail Safety Campaign
In partnership with the City of Fort Collins, I was tasked with creating a printed add-on that attaches to bike bells to help promote trail safety on city trails.
Social Media Copy
As a part of the rebrand, I shifted our brand voice to be light-hearted, fun and of course, lean into bike puns whenever possible. I was in charge of all social media copywriting and strategy.
